Social Media and Content Strategy
With more than a decade of experience in public relations, media relations and marketing communication, Kary Delaria has helped clients from a wide range of industries develop and manage their brand’s online presence and reputation through a combination of social media analysis, monitoring and community engagement. In her current role at Allianz Life, she manages all aspects of the Fortune 100 brand’s social media channels and leads digital content strategy for the enterprise.
Driven by a passion for digital ethnography, Kary explores the “whys” and “hows” that inspire people to talk and share online, then guides brands in leveraging the data to develop and refine effective marketing and communications strategies.
A national speaker, Kary has shared her expertise on social media, marketing and digital communications at conferences and events such as the Online Marketing Summit, the Radian6 Social User Conference, American Marketing Association, and Social Brand Forum.